Press

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  April 17, 2026

  Mpls St. Paul Magazine

  Beauty Aisle Breakout – A local brand found success by simplifying hair care

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  April 17, 2026

  Consumer Reports

  The 5 Best Shampoos, Evaluated and Reviewed

  Clarifying Shampoo Read more
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  April 16, 2026

  Her Campus

  Best Clarifying Shampoos to Combat Dorm Water and Heal Your Hair

  Clarifying Shampoo Read more
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  April 15, 2026

  Who What Wear

  It's Official: These Are the 15 Best Mousses to Define All Types of Curly Hair

  Curl Defining Foam Read more
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  April 15, 2026

  GQ

  9 Tips for Guys with Chronic Skin Conditions

  Ultra Sensitive Shampoo Read more
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  April 15, 2026

  Today

  Our Latest Shop TODAY Stages Gift Bags Were Valued Over $300: See What Was Inside

  Clarifying Shampoo Read more
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  April 15, 2026

  Marie Claire

  Zendaya Leaves No Crumbs with Her Flawless Hydro Bob at the 'Euphoria' Season 3 Premiere

  Hair Oil Read more
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  April 7, 2026

  The Cut

  The Best Styling Creams for Blowouts, Slick-Backs, and Air-Dry Styles

  Air Dry Styler Read more
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  March 27, 2026

  Marie Claire

  The 10 Best Drugstore Volumizing Products That Give My Fine, Flat Hair Max Volume

  Volumizing Shampoo Read more
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  March 27, 2026

  Marie Claire

  Here's Everything I Use to Keep My Boho Braids Tangle-Free

  Leave-in Detangling Tonic Read more
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  March 27, 2026

  Brit+Co

  Best Dry Shampoos 2026: Top Picks For Oily Scalps & Sweat

  Dry Shampoo Read more
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  March 27, 2026

  InStyle

  16 Incredible Amazon Beauty and Fashion Deals We Usually Gatekeep

  Air Dry Styler Read more