FAQ
Since there is no clear definition of “clean” when it comes to beauty products, we adhere to the stringent standards set by leading retailer programs, as we feel they are strong enough to ensure the safety of our formulas without compromising on performance.
We never use SLS + SLES sulfates, formaldehyde, phthalates or parabens, and all of our products are compliant with Target Clean and Ulta Beauty standards. In addition, all our products are vegan, cruelty-free and dermatologist tested.
We never use SLS + SLES sulfates, formaldehyde, phthalates or parabens, and all of our products are compliant with Target Clean and Ulta Beauty standards. In addition, all our products are vegan, cruelty-free and dermatologist tested.
As a company founded by mothers who have children with severe skin sensitivities, we understand first-hand the challenges personal care products can cause. This is the primary reason we pursued dermatologist + allergy testing to ensure our formulas, while effective, are also non-irritating.
The biggest risks to color-treated hair are harsh surfactants (like SLS and SLES) and aggressive solvent systems that can strip color and moisture from the hair. All Odele products are sulfate-free and formulated to be as mild but effective as possible. In addition, our products are lab-tested to ensure gentle care for color-treated hair, minimizing color fade.
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