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A peach-colored bottle of Volumizing Shampoo with a black cap and minimalist black text—this salon-grade formula provides weightless moisture for fuller, voluminous hair.
A smiling woman, eyes closed, tilts her head back and tosses her long, blonde hair over her shoulder. She wears a blue and white striped shirt against a plain light orange background.
A hand holds a bottle of Odele Volumizing Shampoo above a white surface scattered with miscellaneous accessories.
A confident older woman with gray hair and glasses, wearing a white top, poses with her head tipped upwards and eyes closed against a light peach background.
Bottles of Odele Volumizing Shampoo and Conditioner stand upright on a white surface. A hand holds one bottle, while two doll legs are visible on the left against a plain white background.
Bottles of Odele Volumizing Shampoo and Conditioner are surrounded by orange balloons against a neutral background.
Three beige Volumizing Shampoo Bulk bottles from Odele, in varying sizes, are shown side by side against a light background. Each features black text and lids or pump tops, emphasizing their weightless moisture formula.

Volumizing Shampoo

For weightless moisture, shine + fullness
$11.99
13 fl. oz
32 fl. oz
2 fl. oz

Give your hair a boost of volume with this salon-grade shampoo that helps hair live up to its full potential. Gentle cleansers remove excess oil without stripping the hair or scalp. This shampoo nourishes and moisturizes without weighing hair down. Uplifting, just like you.

  • 88% of panelists noticed an increase in hair volume*
  • Increases hair volume, bounce, and lift​
  • Provides long-lasting lift​
  • Cleanses hair + scalp without stripping moisture

​*Consumer study on 50 participants after using the Volumizing Shampoo and Conditioner as a regimen for 30 days.

Our Volumizing Shampoo is best for those with straight to wavy and fine to medium hair seeking lightweight moisture and volume.

Work into wet hair, rinse and follow with conditioner. Avoid contact with eyes.

Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Dimethyl Lauramide/Myristamide, Fragrance, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Propanediol, Cetrimonium Chloride, Polyquaternium-10, Sodium Methyl 2-Sulfolaurate, Disodium 2-Sulfolaurate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Citric Acid, Sodium Chloride, Sodium Benzoate, Potassium Sorbate

Our signature scent is a 100% natural, gender-neutral fragrance with notes of oakmoss, ylang ylang and cucumber. In other words: clean, green and effortlessly wearable.

  • dermatologist tested

  • cruelty free + vegan

  • no synthetic fragrance

  • color safe

  • woman owned + operated

Your perfect match for a little lift

Cleanse with our Volumizing Shampoo to remove excess oil and add gravity-defying volume to your roots, no matter the texture. Our award-winning, salon-quality formula utilizes plant extracts and rice protein to create a more voluminous look with every wash.

Follow with our Volumizing Conditioner for weightless bounce + a moisturized finish that is guaranteed to turn a few heads.
A woman with long, wavy blonde hair holds a bottle of Odele Volumizing Foam near her face.

Pairs well with...

A woman with long, wavy blonde hair holds a bottle of Odele Volumizing Foam near her face.

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Press + Awards

See more

Overall rating: 4.5040107 / 5 from 748 reviews.

AI Generated Review Summary

Volumizing Shampoo provides weightless moisture and shine, enhancing fullness without weighing hair down. It effectively cleanses the scalp, leaving hair feeling clean and fresh. The shampoo's rich lather and great fragrance contribute to a luxurious hair washing experience, resulting in healthy, shiny, and voluminous hair.

Summary topics

  • Hair Volume: 17%
  • Hair Feel: 54%
  • Lather Quality: 9%
  • Scalp Cleansing: 5%
  • Fragrance Impact: 7%

Review topics: ["color","ingredients","size","lift","hair","fragrance","scalp","scent","volume","allergies","results","dandruff","skin","weight","quality","dryness","shape","residue","aroma","cleans","hydration","look","husband","curls","texture","feeling","oil","side","design","packaging"].

Review highlights

  • "This shampoo smelled great, applied well, and make my hair feel smooth and clean." — Jen
  • "It smells so good it's a very subtle clean scent it leaves my scalp feeling so clean ??" — Mariana
  • "The scent is amazing and my hair feels fuller and incredibly soft." — Ciicii

Reviews

My favorite shampoo yet

"I used to try different shampoos from the hair salon like Biolage or Matrix. My hair feels healthier after switching to this shampoo. I can’t say that’s it’s given me volume, but it’s definitely made my thin dry hair feel hydrated and healthy. And it’s safe for my acne"

— Makayla M. (5/5)

I LOVE IT

"I love how soft it makes my hair it's awesome in ways I can't explain I'm so excited to try more products."

— Willow (5/5)

Horrible

"Leaves my scalp dry and sort of itchy. I have pretty thick hair and it didnt give me volume at all. It also makes my hair fall out like crazy, but I guess " weightless volume" just refers to leaving you with 0 hair."

— Kris (1/5)

For a little extra volume!

"Great shampoo for giving your hair a little extra volume! So far it’s been great. The shampoo lathers nicely and leaves my hair nice and shiny"

— Angelica A. (4/5)

Volumizing shampoo

"Smells really great and really does emphasize on volume!"

— Ava R. (5/5)

My hair has never felt better!

"The volumizing shampoo has made a noticeable difference in my hair! My hair feels so much more full and defined. This shampoo has a great quality lather to it, has given my hair so much more definition and depth, and I absolutely LOVE it!"

— Veronica F. (5/5)

"This works so well! Within a day I could feel the difference in my hair!"

— Jessica (5/5)

Love the shampoo! Cleans with

"Love the shampoo! Cleans with out striping or drying my hair."

— joanne h. (5/5)

Great!

"I don't know what it was about my old shampoo brands, but my hair stopped curling in annoying ways once I switched to this. Now I feel like my hair is just weighty enough to be styled how I want, and to prevent flyaways/cowlicks. My hair also gets oily fast, but I can now go an extra day without a wash and it doesn't feel or look gross. Consider me a lifelong fan :)"

— Sea (5/5)

Product never arrived

"I wish I could rate this higher, I bought the product from Target and absolutely love it, so I decided to buy it straight from the website. Unfortunately, it never arrived. I've reached out to Odele customer service three separate times over the course of a month, but haven't heard anything back. I'm incredibly disappointed because I love the product, but the customer service has been severely lacking."

— Sofia S. (1/5)

Q&A

Hello, why is this product not suitable for curly hair? I have 3B/3C hair that’s thinned out over the years and I’m looking for something that will give me the volume at my roots that I used to have before my hair loss. My hair went from medium to fine, but it’s still curly. Will this work?
Hi There! Thank you so much for writing us. This product can be used on curly hair, we would just recommend pairing it with a more moisturizing conditioner such as our Smoothing line or Moisture Repair line to make sure your curls get the moisture they need! Give it a try and let us know what you think.
Hello! Is Odele Volumizing Shampoo 100% safe for color treated hair? I just bought a bottle and am anxious to use it, but am not sure what your term 'color safe' means. Thank you!!
Hi Lisa! Thanks for asking. This product is color safe, which to us means you can use it on color treated hair. Give it a try and let us know what you think!
What is the shelf life? 6 months? 1 year?
Thank you so much for reaching out. With natural fragranced hair products, there is often not a true expiration date. This is due to the fact that there are no OTC or active ingredients in the formulas. We do recommend a two year shelf life to ensure ultimate freshness and the best fragrance experience.