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A peach-colored bottle of Odele Thickening Shampoo with a black cap rests on a light background, its label highlighting increased density, strength, and scalp rejuvenation.
A male hand dispenses Odele Thickening Shampoo onto an outstretched palm against a plain beige background.
A woman with wavy brown hair holds Odele Thickening Shampoo and Conditioner against a beige background.
A young woman with long red wavy hair twists a section of her hair. She wears a short-sleeved white top and stands against a beige background, looking to the side.
A young man with short curly dark hair wears a beige turtleneck and gently touches his hair while looking off to the side in front of a neutral tan background.
New

Thickening Shampoo

For increased density, strength + scalp rejuvenation
$11.99

Say hello to stronger, thicker-looking hair with this salon-grade, revitalizing shampoo. Clinically proven ingredients rosemary and caffeine help stimulate the scalp and support healthy hair growth. It's density by design.

  • For 3x fuller-looking hair*
  • Supports increased density
  • Helps support increased strength​
  • Rejuvenates the scalp

*According to lab testing using both the Thickening Shampoo and Conditioner as a regimen. Individual results may vary.

Our Thickening Shampoo is best for all hair types and textures, especially those seeking increased fullness, density and hair health.

Massage into wet hair, focusing on the scalp. Rinse thoroughly, then follow with our Thickening Conditioner and Rejuvenating Scalp Serum for best results. Avoid contact with eyes.

Water, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Hydroxysultaine, Dimethyl Lauramide/Myristamide, Fragrance, Rosmarinus Officinalis (Rosemary) Leaf Extract, Caffeine, Pisum Sativum (Pea) Peptide, Biotin, Aloe Barbadensis Leaf Juice, Zingiber Officinale (Ginger) Root Extract, Mentha Piperita (Peppermint) Leaf Extract, Glycerin, Propanediol, Polyquaternium-10, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Sodium Methyl 2-Sulfolaurate, Disodium 2-Sulfolaurate, Sodium Chloride, Sodium Benzoate, Potassium Sorbate, Citric Acid

Our signature scent is a 100% natural, gender-neutral fragrance with notes of oakmoss, ylang ylang and cucumber. In other words: clean, green and effortlessly wearable.

  • dermatologist tested

  • not tested on animals

  • vegan

  • no synthetic fragrance

  • color safe

  • women owned & operated

A woman with long, wavy brown hair is seen from behind, brushing her hair with a brown hairbrush. She is wearing a light-colored sweater and standing against a beige background.

3x fuller-looking hair*

2 out of 3 users agree they noticed increased density, less hair breakage, and their hair looks and feels thicker-looking.**

**Based on a 90-day 3rd party testing study with 100 panelists using Thickening Shampoo, Thickening Conditioner, & Scalp Rejuvenating Serum regimen. Claims evaluated for the full regimen and then individually for the serum.

Bottles of Odele Thickening Shampoo and Conditioner stand on a beige surface, surrounded by fresh rosemary, a bunch of ginger root, and a bunch of green sprouts.

Clinically proven ingredients

Pea peptides

Help create fuller-looking hair
Learn more

Rosemary + caffeine

Help stimulate the scalp

Clinically proven ingredients

Pea peptides

Help create fuller-looking hair
Learn more

Rosemary + caffeine

Help stimulate the scalp

Go full-on full

Get to know our Thickening Shampoo + Conditioner, a density-boosting duo that helps rejuvenate the scalp and strengthen thin strands for fuller-looking hair—3x fuller,* in fact. Our resident stylist, Mahogany, breaks down the key ingredients and benefits in this quick tutorial.

*According to 3rd party lab testing conducted using both the Thickening Shampoo & Thickening Conditioner as a regimen. Individual results may vary.

Power in the pairing

For best results, use Thickening Shampoo and Conditioner together as part of your in-shower routine.

Cleanse Hair

Lather up + massage into wet hair, focusing on the scalp to remove excess oil and buildup as well as stimulate the scalp. Rinse thoroughly until there are no bubbles remaining.

A hand squeezes a bottle of Odele Thickening Conditioner onto an open palm against a plain beige background.

Apply Conditioner

Apply to clean, damp hair, focusing on mid-length to ends. Wait 3-5 minutes and rinse thoroughly.

An unknown person holds the Odele Rejuvenating Scalp Serum in an outstretched palm as they lift the dropper from the bottle in front of a plain beige background.

Complete the routine

Finish with Rejuvenating Scalp Serum applied directly at the roots to stimulate the scalp and promote hair density for healthier, fuller-looking hair.

A woman with long auburn hair holds Odele Thickening Shampoo, Thickening Conditioner, Volumizing Foam and Rejuvenating Scalp Serum against a plain light orange background.

Pairs well with...

A woman with long auburn hair holds Odele Thickening Shampoo, Thickening Conditioner, Volumizing Foam and Rejuvenating Scalp Serum against a plain light orange background.

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Overall rating: 4.4029126 / 5 from 206 reviews.

AI Generated Review Summary

This thickening shampoo is praised for its ability to enhance hair density and strength, with a refreshing scent and effective lather. Customers report noticeable improvements in hair thickness and scalp health, though some have mixed feelings about the fragrance.

Summary topics

  • Lather Quality: 7%
  • Scent Satisfaction: 50%
  • Hair Appearance: 8%
  • Hair Texture: 6%
  • Hair Feeling: 28%

Review topics: ["volume","ingredients","color","scent","results","fragrance","feeling","issue","benefits","texture","body","line","amount","residue","packaging","price","formula","bottle","hair","buy","scalp","look","appearance","use","difference","effect","works","shampoo","lather","clean"].

Review highlights

  • "I generally have no complaints; it smells amazing and cleans my hair well without feeling stripped."S
  • "The smell is lovely but not too strong, and it has a rich and concentrated feeling without drying."Shannon26
  • "My hair has noticeably more volume and a thicker feel that transforms limp strands into a bouncy, full mane."Jay

Reviews

great!!

"this shampoo (plus the scalp serum and conditioner) saved my hair postpartum. i’m always looking for clean ingredients that are safe for my medically complex baby to be around and this brand + this shampoo is gold."

addisen (5/5)

The Perfect Match For Me

"At first, I was skeptical about the brand because it is not directly marketed to black hair textures. The thing that drew me in was the small ingredient list and the lack of added fragrance. I used it for the first time and my scalp has never felt as clean and nice. The hydration and cleanliness of my scalp made me feel as if I used a clarifying shampoo. Great job Odele Beauty. . . I can't wait to try more products!!"

mackayla s. (5/5)

LOOOVE!

"I’ve been using the Odele Thickening Shampoo for about three weeks, and I’m really impressed! I love the natural fragrance—it’s fresh without being overpowering. The shampoo lathers beautifully, and I don’t need to use much for it to be effective. After a few weeks, my hair actually feels and looks thicker, with more volume and body. Definitely a shampoo I’ll keep using!"

Kristen C. (5/5)

Love

"This is the first shampoo and conditioner that has made my hair feel so clean! So glad I found out about it"

Cary S. (5/5)

Love it

"Leaves my hair clean and soft every time. Gives it just enough body"

Elizabeth B. (5/5)

Fast acting!!

"my hair instantly felt thicker after one wash! i love so many of Odele's products already I knew I would love this one. Excited to see the long-term results"

Sarah S. (5/5)

Soft hair essentials

"My hair usually never usually never does well with shampoos but this was incredible!"

Danyelle G. (5/5)

Amazing!

"I truly enjoy using Odele personalized hair shampoo and conditioner! They’ve officially become a staple in my routine! My hair feels softer and looks shinier!"

Damaris (5/5)

Made my scalp itchy

"Made my scalp itchy"

Smriti A. (1/5)

Saved my hair loss from chronic illness!

"This line saved my hair loss!! Definitely recommend it for a light weight shampoo that gets the job done :)"

Natalie (5/5)

Q&A

What is the pH of the thickening shampoo & conditioner?
Thanks for asking! The pH level for these products are 5-5.5. Let us know if you have any additional questions at hello@odelebeauty.com.