Feel good, salon-grade formulas to add to your shower shelf and share.



"The new clean haircare line that's almost too pretty to use"

- The Coveteur

"The new clean haircare line that's almost too pretty to use"

- The Coveteur

Clean beauty for you + your people

Products developed based on hair type, not by gender, age, or any other measure

We keep it clean

Safety first, as it should be.

We make it fancy

Salon-grade formulas that feel special and work exceptionally well.

We include everyone

Approachable, ungendered products for everyone who shares your shower.

Save yourself some clicks + shop our most popular combinations.

$35.97$30.00

Choose from our volumizing, smoothing, or curl-defining starter sets.

Choose your set:

Need some extra oomph? Try this winning combo for oily scalps to boost the volume + texture of your tresses. Best for fine to medium + straight to wavy hair.

  • Volumizing Shampoo
  • Volumizing Conditioner
  • Air Dry Styler
Optimized to help open the hair cuticle to achieve max volume while allowing conditioners to perform without weighing hair down, our Volumizing products deliver when it comes to weightless moisture and increased movement. Bundled with the Air Dry Styler for extra shine and texture, this regimen is best for fine to medium hair types needing that extra lift of volume. Yes please!

Free shipping!

How to use

Shampoo
Work into hair, rinse + follow with conditioner.


Conditioner
Smooth on, rinse + go


Air Dry Styler
Work evenly into towel dried hair + go!

Ingredients

Shampoo: Water, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Propanediol, PEG-120 Methyl Glucose Dioleate, Polysorbate 20, Glycerin, Fragrance (All Natural), Aloe Barbadensis Leaf Juice, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Polyquaternium-10, Cetrimonium Chloride, Potassium Sorbate, Sodium Benzoate, Citric Acid

Conditioner: Water, Cetearyl Alcohol, Stearyl Alcohol, Glycerin, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Behentrimonium Chloride, Trideceth-12, Cetrimonium Chloride, Hydroxyethylcellulose, Isopropyl Alcohol, Amodimethicone, Linoleamidopropyl PG-Dimonium Chloride Phosphate Dimethicone, Tetrasodium Glutamate Diacetate, Phenoxyethanol, Ethylhexylglycerin, Sodium Benzoate, Citric Acid, Fragrance (All Natural)

 

Air Dry Styler: Water, Propanediol, Hydroxyethylcellulose, Polysorbate 20, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Sorbitol, Polyquaternium-10, VP/Methacrylamide/Vinyl Imidazole Copolymer, Maltodextrin/VP Copolymer, PVP, Linoleamidopropyl PG-Dimonium Chloride Phosphate Dimethicone, Benzyl Alcohol, Phenoxyethanol, Ethylhexylglycerin, Fragrance (All-Natural)

100% Natural Fragrance

Our signature scent Marine contains fresh notes of cucumber, oakmoss + ylang-ylang to deliver a light and neutral fragrance for all genders and ages. It is 100% botanically sourced from essential oils and naturally derived materials—no artificial ingredients made the cut.

Essential oils + extracts include: Cananga odorata (ylang-ylang) flower oil, Citrus aurantifolia (lime) fruit extract, Cucumis sativus (cucumber) extract, Evernia prunastri (oakmoss) extract, Ferula galbaniflua (galbanum) resin oil, Juniperus virginiana (red cedar) oil, Magnolia champaca (champak) flower oil, Ricinus communis (castor) seed oil.

Clean Philosophy

We do not use sulfates, formaldehyde, phthalates, paraben, dyes, synthetic fragrances or any of the 1,328+ cosmetic ingredients banned by the E.U. We are cruelty-free, vegan, allergy-tested and dermatologist-tested.

Sustainability

We go beyond safe ingredients and consider our packaging, manufacturing, and transport with every product produced. Our bottle + cap are made from over 40% recycled content, and are both 100% recyclable using the most widely accepted and easily recycled HDPE plastic #2.


All formulas are manufactured using 100% wind energy, and transported with over 76%+ recycled corrugate.

How to use

Shampoo
Work into hair, rinse + follow with conditioner.


Conditioner
Smooth on, rinse + go

Air Dry Styler
Work evenly into towel dried hair + go!

Ingredients

Shampoo: Water, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, PEG-120 Methyl Glucose Dioleate, Propanediol, Cocamidopropyl Hydroxysultaine, Glycerin, Fragrance (All Natural), Glycol Distearate, Aloe Barbadensis Leaf Juice, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Cetrimonium Chloride, Potassium Sorbate, Sodium Benzoate, Citric Acid

Conditioner:Water, Cetearyl Alcohol, Stearyl Alcohol, Glycerin, Amodimethicone, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Capryloyl Glycerin/Sebacic Acid Copolymer, Behentrimonium Chloride, Diheptyl Succinate, Trideceth-12, Cetrimonium Chloride, Hydroxyethylcellulose, Isopropyl Alcohol, Linoleamidopropyl PGDimonium Chloride Phosphate Dimethicone, Tetrasodium Glutamate Diacetate, Phenoxyethanol, Ethylhexylglycerin, Sodium Benzoate, Fragrance (All Natural)

 

Air Dry Styler: Water, Propanediol, Hydroxyethylcellulose, Polysorbate 20, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Sorbitol, Polyquaternium-10, VP/Methacrylamide/Vinyl Imidazole Copolymer, Maltodextrin/VP Copolymer, PVP, Linoleamidopropyl PG-Dimonium Chloride Phosphate Dimethicone, Benzyl Alcohol, Phenoxyethanol, Ethylhexylglycerin, Fragrance (All-Natural)

100% Natural Fragrance

Our signature scent Marine contains fresh notes of cucumber, oakmoss + ylang-ylang to deliver a light and neutral fragrance for all genders and ages. It is 100% botanically sourced from essential oils and naturally derived materials—no artificial ingredients made the cut.

Essential oils + extracts include: Cananga odorata (ylang-ylang) flower oil, Citrus aurantifolia (lime) fruit extract, Cucumis sativus (cucumber) extract, Evernia prunastri (oakmoss) extract, Ferula galbaniflua (galbanum) resin oil, Juniperus virginiana (red cedar) oil, Magnolia champaca (champak) flower oil, Ricinus communis (castor) seed oil.

Clean Philosophy

We do not use sulfates, formaldehyde, phthalates, paraben, dyes, synthetic fragrances or any of the 1,328+ cosmetic ingredients banned by the E.U. We are cruelty-free, vegan, allergy-tested and dermatologist-tested.

Sustainability

We go beyond safe ingredients and consider our packaging, manufacturing, and transport with every product produced. Our bottle + cap are made from over 40% recycled content, and are both 100% recyclable using the most widely accepted and easily recycled HDPE plastic #2.


All formulas are manufactured using 100% wind energy, and transported with over 76%+ recycled corrugate.

How to use

Shampoo
Work into hair, rinse + follow with conditioner.

Conditioner
Smooth on, rinse + go

Leave-in Conditioner
Work evenly into towel dried hair + go!

Ingredients

Shampoo: Water, Tetrasodium Glutamate Diacetate, Cetearyl Alcohol, Cocamidopropyl Betaine, Glycerin, Propanediol, Stearic Acid, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Xanthan Gum, Guar Hydroxypropyltrimonium Chloride, Cetyl Alcohol, Mannan, Steareth-2, Steareth-100, Hydroxyethylcellulose, Phenoxyethanol, Ethylhexylglycerin, Citric Acid, Fragrance (All Natural)

Conditioner:Water, Glycerin, Cetearyl Alcohol, Stearyl Alcohol, Behentrimonium Chloride, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Capryloyl Glycerin/Sebacic Acid Copolymer, Diheptyl Succinate, Cetrimonium Chloride, Hydroxyethylcellulose, Isopropyl Alcohol, Linoleamidopropyl PG-Dimonium Chloride Phosphate Dimethicone, Tetrasodium Glutamate Diacetate, Benzyl Alcohol, Phenoxyethanol, Ethylhexylglycerin, Citric Acid, Fragrance (All Natural)

 

Air Dry Styler: Water, Propanediol, Hydroxyethylcellulose, Polysorbate 20, Amaranthus Caudatus Seed Extract, Hydrolyzed Rice Protein, Sorbitol, Polyquaternium-10, VP/Methacrylamide/Vinyl Imidazole Copolymer, Maltodextrin/VP Copolymer, PVP, Linoleamidopropyl PG-Dimonium Chloride Phosphate Dimethicone, Benzyl Alcohol, Phenoxyethanol, Ethylhexylglycerin, Fragrance (All-Natural)

100% Natural Fragrance

Our signature scent Marine contains fresh notes of cucumber, oakmoss + ylang-ylang to deliver a light and neutral fragrance for all genders and ages. It is 100% botanically sourced from essential oils and naturally derived materials—no artificial ingredients made the cut.

Essential oils + extracts include: Cananga odorata (ylang-ylang) flower oil, Citrus aurantifolia (lime) fruit extract, Cucumis sativus (cucumber) extract, Evernia prunastri (oakmoss) extract, Ferula galbaniflua (galbanum) resin oil, Juniperus virginiana (red cedar) oil, Magnolia champaca (champak) flower oil, Ricinus communis (castor) seed oil.

Clean Philosophy

We do not use sulfates, formaldehyde, phthalates, paraben, dyes, synthetic fragrances or any of the 1,328+ cosmetic ingredients banned by the E.U. We are cruelty-free, vegan, allergy-tested and dermatologist-tested.

Sustainability

We go beyond safe ingredients and consider our packaging, manufacturing, and transport with every product produced. Our bottle + cap are made from over 40% recycled content, and are both 100% recyclable using the most widely accepted and easily recycled HDPE plastic #2.


All formulas are manufactured using 100% wind energy, and transported with over 76%+ recycled corrugate.

Our Story

Our bathrooms were once packed with products for us (the fancy kind), our partners (the whatever kind) and our kids (the safe kind).

 

It wasn’t working. The reality was that we wanted something premium, practical and safe for everyone, so we decided to throw this whole his/hers/theirs nonsense out the bathroom window and start Odele.

 

Odele is women-owned and operated. Designed, formulated and manufactured in Minneapolis, MN, we’re applying decades of experience in beauty, product development and retail—as well as the lens of motherhood—to build a lifestyle brand for real life.